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Fall 2004 • Volume 10, Issue 4

Entrepreneurship 101

By Monica Vest Wheeler

An idea, a business plan, and capital. Entrepreneurs know these are the basic elements of business. Here, we introduce you to Dr. Fred Fry, professor of business administration, who has developed an entrepreneurship major in the Foster College of Business Administration; to Robert Turner 77 MBA 78 , a successful businessman who has given funds to the University to create the Turner Center for Entrepreneurship; and to several Bradley alumni who have undertaken entrepreneurial ventures.